Product Packaging & 4th Quarter Sales

During this time of year, your fourth quarter sales are at the front of your mind, and we’re here to help. From personalized ribbon rolls to branded badge ribbons, we have every solution you need for product packaging.

Preparing for your fourth quarter sales should include reviewing how you present your products. Custom ribbons help your products stand out from your competitors and also help you to show your products by highlighting your branding.

Custom ribbons used for product packaging for fourth quarter sales.

Customers perceive your brand based on different influential factors. Your product packaging is one of them. It all comes down to how you display and present your products. These factors influence your buyers and the people around them. So, make sure that your packaging tells the story you want from it. Within seconds, customers can tell a lot about your product just by its packaging. They can see the quality (or lack thereof) with a simple glance.

When thinking about product sales, make sure you remember this message: product packaging is key. While it may seem like a minor detail, don’t overlook its importance. For example, using ribbons in your packaging makes your product more appealing and helps your brand stand out.

Have you made product packaging an essential element of your marketing strategy? Whether your answer is yes or no, we have ribbons to solve your needs! After all, these are the custom ribbons that keep your customers coming back.

So, what is product packaging? It is the process of designing, evaluating and producing containers and wrapping for the products you offer. Packaging is an important element of your marketing strategy, and ribbons will help you stand out from competitors.

Branding with Product Packaging

Definition: BRAND – a particular product or a characteristic that serves to identify a specific product, a trade name or trademark or a particular kind or variety.

Let’s break it down a bit further to make it a little easier. The act of branding is the process involved in creating a unique name or image for a product, person or idea. This is done mainly through advertising and other similar means. However, it is also the action of building a convincing individual or unique presence in a consumer market that attracts and retains loyal customers.

If a picture is worth 1,000 words, a branded gift will leave your customers speechless, especially when you attach a gorgeous, custom ribbon. While your products may speak for themselves, it never hurts to give them a boost. Choose from a multitude of colors and personalizations to make these ribbons work for you.

Customized scarlet ribbon roll with white imprinting for product packaging on a shoe box.
Emerald color custom imprinted badge ribbon with a personalized message for product packaging.
Metallic red imprinted ribbon roll tied into a bow for pretty packaging.

Your Branding and Personalized Ribbons

According to a study by The Paper Worker, 52% of online consumers say they would likely return to a business for another purchase if they receive products in premium packaging. And 90% of consumers reuse product packaging boxes and bags after purchase. But the customer can even become another marketing channel: 40% would share a packaging photo if it is interesting. With that action, they recommend it to friends who might also become customers.

The key to product packaging is showing your customers that you care about meeting their product needs. Remember that first impressions matter, especially when it comes to a sea of packaging. So, show your appreciation on your packaging with a branded ribbon that will make your customers feel your quality.

Ribbons are an effective way to package your products. While a ribbon is often used as a decorative item, businesses can also use it for simple wrapping on a shoe box or a tag for something that is on sale. Ribbons are the ultimate staple of ornamental packaging while still maintaining simplicity. Choose from a variety of ribbon styles and a plethora of colors to brand your product packaging.

Holiday Product Packaging and Ribbons

Sometimes it’s the minor holidays that make the most impact on customers. For example, while Christmas and Thanksgiving encourage others to celebrate and share gifts, smaller holidays such as Mother’s day can hold a more personal meaning. And businesses can take advantage of this by using proper product packaging such as ribbons customized with individual messages.

Personalized ribbons like ribbon rolls and custom badge ribbons are made to order. So, get creative with your messaging, add ribbons to gifts and products, and even use them as sales reminders. Ribbon rolls are perfect for wrapping around flowers, boxes and more. Customize badge ribbons to attach to name tags, bags and other items to remind customers of upcoming holidays.

Holiday Product Packaging and Custom Ribbons with Award Plaques

Custom Ribbons for Product Packaging

Branded ribbons are a great way to help customers trust your business. Adding a company logo and slogan to ribbon rolls or badge ribbons is a great way to help others recognize your brand. Now that you have these ribbons, you can add them to name tags, products in your store and goody bags that are handed out at conventions and other events.

All other custom ribbons are also here to help your business succeed. No matter your choice, make sure your color, imprint and logo are consistent with your established brand. By adding these ribbons to things that will get passed around (think promotional products or samples), word of mouth advertising will start to work in your favor. Once this happens, potential clients and customers will start recognizing your brand.

Ribbon Rolls

A custom ribbon roll with imprint for celebrating Mother's Day wrapped around tulips to demonstrate holiday product packaging.

Guaranteed to make a gift memorable, ribbon rolls are the perfect way to accent any product, especially when recognizing someone as important as a mother or father. For example, create a perfect flower bouquet for a mother and make it extra special by wrapping the stems or vase with personalized ribbons. There are also multiple ways to use custom ribbon rolls for Father’s Day. Make a unique presentation by shaping ribbon rolls into a necktie attached to a card. These ribbons are also the perfect finishing touch to wrapping gifts for your customers.

Badge Ribbons

Celebrate a father with a special message by using custom badge ribbons as gift tags. Adding a special message for Mother’s and Father’s Day will help your customers let their parents know how special they are. With this in mind, start your holiday sale off right with the perfect imprinted message. Personalize these with nearly any message you need and get a jump start on your sales goals. So, celebrate every mother and father with a high-quality and unique gift, then add a custom ribbon for the perfect finish.

Custom badge ribbon with imprinted text for Mother's Day for product packaging.
Custom imprinted badge ribbon with a special message for Father's Day to serve as product packaging for a business.
Happy Father's Day custom imprinted badge ribbon.

Badge Ribbons for Other Holidays

Custom imprinted badge ribbon with a message for a small holiday sale that can be used for product packaging.

You can customize a badge ribbon to fit your business needs by choosing colors that match your brand no matter the holiday. Use badge ribbons for bookmarks or promotional ads for customers to remember your business and upcoming sales. Add logos and other details for your business promotions to encourage customers to attend your sales events. As versatile as these ribbons are, you can customize as many ribbons as you need.

Personalized ribbons create an appealing presentation for any product. Marketing ribbons help attract needed attention to your products, and they will also increase brand recognition. Use badge ribbons or ribbon rolls to find a creative way to display earrings, sweaters and more at your store.

Custom Holiday Ribbons for Product Packaging

It doesn’t matter what business is using these ribbons, they are for everyone and every need. However, remember when it comes to branding, make sure to choose business colors and add coordinating text and logos. So, whether it’s a holiday product or something your business sells every day, these custom ribbon products are sure to help your business with your product packaging needs.

Pro Tip: Make an award plaque for someone you love with special sayings, quotes and so much more. Or create one for your business with a message to help customers. They are perfect for birthdays or holidays such as Mother’s Day and Father’s Day.

Traveling Ribbons: The Perfect Branding Tool

We’ve coined a new phrase: traveling ribbons! But what exactly does that mean?

Branded ribbon rolls are perfect to use as traveling ribbons on goody bags an other treats.

From badge ribbons to ribbon rolls and everything in between, adding personalization to ribbons helps your brand recognition. Especially when these ribbons are attached to things (products or services) that make it out of your reach. These “things” can be anything from goody bags at events to items from your storefront adorned with strips from a ribbon roll. Don’t have a storefront? That’s okay. Attach a small ribbon strip to a flier discussing your services and hand them out. So, there you have it: traveling ribbons!

How can traveling ribbons help you get your message into the public’s hands?

That’s easy! After all, the idea behind a traveling ribbon is that it travels to your customer in place of you. Remember that all ribbons aren’t equal because they can’t all do the same things. But, don’t think that one ribbon type is better than another. Grab your nearest personalized ribbon and figure out how it can become a traveling ribbon.

Promoting Your Business

Personalized ribbon is a subtle yet powerful marketing tool. So, how do you make these traveling ribbons work for you? First, choose a ribbon color that matches your brand. Then, have us imprint your website, logo and any other text in a corresponding color. Next step, use them everywhere!

Decorate your store with them. Attach them to products you sell, either in your store or at events. You can even hand out ribbon strips during events your business is attending. Use personalized ribbon rolls to wrap products, gifts and more. And, don’t forget those fliers adorned with your branded ribbons! Customers are sure to appreciate the custom touch, and then your ribbon will help them remember your business.

Hacking Personalization for Your Traveling Ribbons

Traveling ribbons can include a full-color vertical ribbon advertising a summer sale

One of our favorite ways to use a badge ribbon or other flat award ribbon is as a bookmark. That way, when your customers are reading in public, others not only see the book, but they also get curious about the imprinting on the ribbon the reader is holding.

Now, when that traveling ribbon has your logo and brand imprinted on it, people will start to recognize who you are. Traveling ribbons are an effective way to drive consumers straight toward your business. But remember to keep your logo and text consistent so that your brand stands out. No matter the size of your business, traveling ribbons are here to help.

These ribbons not only help promote your brand to current customers, but they also get your brand into the hands of potential customers. By simply adding these fun and fancy adornments to treat bags at a grand opening, or tying them to products throughout your store, these ribbons are guaranteed to travel. Once a current customer uses your product, they are sure to either pass on your ribbon or use it for something else.

Even if your ribbon is taken off a treat bag and thrown haphazardly onto a desk, it is sure to attract attention. Oh, everyone will want that treat! But, more importantly, they will want to know where they can get some too. So, now your ribbon becomes that great traveling marketing item you need. So, what are you waiting for? Get your traveling ribbons today!

Ribbon Survival Kits for Any Holiday

No matter how you look at it, ribbon survival kits are something everyone should have on hand.

For many people, using personalized ribbons is a common practice during the holidays. From wrapping presents and decorating for a holiday party to corporate gifting and business branding, ribbon survival kits are a crucial tool to have on hand for the holidays.

So, why are these ribbon survival kits so essential? Here are our top products and why they are useful for any holiday celebration.

rosette ribbons are a must to keep on hand for all ribbon survival kitsDon’t underestimate the power of a rosette!

These extravagant ribbons are useful for all ribbon survival kits. From unique name tags for gifts to prizes awarded at any holiday party, rosettes are a unique ribbon to keep on hand. We guarantee that there are many unexplored uses for rosettes, so don’t let these ideas limit your use for this ribbon type.

Personalize any of these rosettes with text, logos and other details. There are options of one, two or three streamers with one color imprinting. Each center button comes as cello, gold-rimmed or satin. Add names, titles and holiday messages to the streamers and customize the button to meet your needs.

With all of the available customization options, these fancy ribbons have endless uses! So, grab some rosettes to put in your ribbon survival kits today. Choose from a large variety of stock award rosettes or create custom ribbons to match all of your holiday needs.

badge ribbons are a must to keep on hand for all ribbon survival kitsBadge ribbons provide identification and add fun to any holiday event.

Personalize badge ribbons with custom text and a logo or small graphic. Identify party attendees by attaching a ribbon to a badge holder or clothing item. Or use them as party favors, gifts, decorations, party table scatter and so much more!

From fun holiday titles for employees at a business luncheon to silly games at a family party, badge ribbons are the perfect tool for your ribbon survival kits. Add nearly any text to each ribbon. And, with fun, festive color choices, your possibilities are almost endless.

ribbon rolls are a must to keep on hand for all ribbon survival kitsOh, and ribbon rolls are a must in any survival kit!

There are so many uses for ribbon rolls that the list is endless. Customize each roll with names, dates, titles, quotes and so much more. Choose your favorite holiday color and go crazy with any customization you want. And, make sure to share your projects with us.

Ribbon survival kits aren’t just for you. Create one for your colleagues and neighbors as they make perfect gifts for the holidays.

Decorating Your Office & Corporate Gifting

Did you know that the rules that apply to decorating your office also apply to corporate gifting?

decorating and branding go hand in hand when it comes to corporate giftingFrom wrapping to branding, custom ribbons are perfect for decorating. You have heard it from us before, custom ribbons are essential for the holidays. And you have also heard that corporate gifting is a must for nearly every business. So, the key to maintaining these necessary relationships is remembering to customize your ribbons with the right information.

But, although you may have been giving back to your clients for many years, you may not know all there is to corporate gifting. So, here are some helpful hints when considering your corporate gifting (and decorating) this year.

We’ve said it before, don’t forget about proper marketing and branding.

There are many reasons for corporate gifting that range from thanking customers for their business to recognizing employees for outstanding work. But, the primary goal seems always to be the same. It is to sustain relationships and deepen the personal connection between the giver and the recipient.

Most companies agree that this fundamental reason is an opportunity to share your holiday cheer, connect with your clients and strengthen employee ties. Recruiting, retention and development are three other great reasons to give a corporate gift.

use custom ribbon rolls for decorating at your office this holiday seasonBut, what does that have to do with decorating your office for the holidays? Well, that branded ribbon you now have lying around after wrapping all your corporate gifts is the perfect solution!

Use your leftover ribbon rolls to wrap up your office for the holidays. From the front reception desk to office doors, don’t leave anything without a bit of cheer attached. Make fun, festive bows to attach to the top of computers and hang on the wall. Or, cut little strips as table scatter for the luncheon you surely have planned to celebrate the holiday with your colleagues.

Don’t limit yourself to ribbon rolls. Grab some badge ribbons left from your last conference and start handing them out. They are great for bookmarks and other decorating around your office or store. Or, hang a fancy rosette ribbon on a door instead of a wreath!

custom award plaques and name plates are a great corporate gift idea, and they can add to office decoratingAnd, remember that it isn’t always about the newest tech gadget or the latest candy fad.

Sometimes, the most memorable gift you can give is something personalized. From a fancy new name plate to custom award plaques, we have that unique gift for that special individual. And, once you choose the perfect corporate gift, keep your decorating perfect with custom branded ribbons!