3 Ways to Find Business Success with Ribbons

Starting a business is hard work, and having business success requires sacrifices. But, many business owners don’t talk about what you need to keep that success going. This journey to greatness starts with you, the business owner.

While ribbons may not be the answer to every question along the way to success, they will play a key role in many ways. So, make sure to keep these ribbons on hand at all times so they are available to help you when you need them.

Custom ribbons will help in any business success by adding logos and other key company information.

1) Product Packaging

Branded ribbons are a great way to help customers trust your business. Adding a company logo and slogan to ribbon rolls or badge ribbons is a great way to help others recognize your brand. Now that you have these ribbons, you can add them to name tags, products in your store and goody bags that are handed out at conventions and other events.

All other custom ribbons are also here to help your business succeed. No matter your choice, make sure your color, imprint and logo are consistent with your established brand. By adding these ribbons to things that will get passed around (think promotional products or samples), word of mouth advertising will start to work in your favor. Once this happens, potential clients and customers will start recognizing your brand.

2) Customer Retention

A popular way of promoting your brand is to give away promotional products and gifts. This can help you to build your brand recognition and increase sales. Don’t limit yourself on the types of gifts you give away. It can be something as simple as a homemade treat to an actual product sample. Just remember to brand it with your logo, company slogan or something that makes it truly yours. Use ribbon rolls with your slogan to wrap around boxes or gift bags.

Remember that visibility is key to customer retention. By using custom ribbons around your store or office, you are sure to find business success. Customers and clients will start to recognize your brand, and when they need what you offer, you will be at the top of their mind.

3) Employee Appreciation

A happy employee is a helpful one. So, keep your crew happy and you’ll get even more word of mouth advertising. And, by giving to your employees (whether it’s gifts or money), you will get something back.

When you give a gift to your employees, wrap it with care and a little bit of branded ribbon. Use badge ribbons with custom statements declaring your appreciation for a job well done. Or, use ribbon rolls with your logo and the text “Thank You” to show your employees just how much you care.

Ribbons Lead to Business Success

Custom ribbon rolls and badge ribbons with company logo will lead to business success

From color to content, ribbons are a versatile tool that will help anyone with branding their business. However, by customizing badge ribbons to ribbon rolls, you’re giving your brand greater strength. From store sales to getting-to-know-you corporate retreats, ribbons are a perfect way to include those around you that may not know everything they should about your company.

Most of our personalized ribbons can be printed with a company logo and each ribbon has its own value. Ribbon rolls are great for corporate gifting and event decoration. Use badge ribbons only on badge holders and name tags, but also for awards, bookmarks and other recognition pieces. Rosette ribbons are commonly used as awards and also to highlight accomplishments in an office or business setting.

Find business success with imprinted, personalized ribbons. Add a logo and company name for brand recognition. And, most importantly, use each ribbon type in a variety of ways!

Choose the Right Corporate Gifts

A corporate gift is something businesses give to show appreciation for the people they work with on a regular basis. When a company shows gratitude for its associates, it strengthens its connections, which secures future business opportunities. The trick is putting money toward the right corporate gifts. The better the gift choice, the more a business gains from its investment. Here are some guidelines to help your company shop smart and get the most from its corporate gifting strategy.

An executive desk wedge with a green bow on top, one of the right corporate gifts to give this year.

Selecting the right corporate gifts for your …

… Clients

The purpose of giving gifts to your company’s clients is to gain their trust and improve brand image. To accomplish these goals, choose corporate gifts that reflect the quality your company wants clients to associate with its brand identity. Make sure they are durable and come with a satisfaction guarantee so your company knows its clients are getting something worthwhile.

You also want to show that your company values its clients as people. To do this, give each client a gift that matches their hobbies and interests. For instance if one client likes to play sports, buy them a duffel bag for sporting gear. Another option is to give them a personalized gift, such as a desk wedge with their name on it. By adding this personal touch to corporate gifting, your clients will feel connected to your company and continue doing business with you.

… Employees

A businessman hiding a corporate gift behind their back as part of the company's effort to give the right corporate gifts.

Retain your company’s talented employees by giving them meaningful corporate gifts. By showing gratitude for their hard work and dedication, employees become loyal and motivated them to do their best. Express appreciation by giving them gifts that make their jobs more enjoyable. Examples include an indoor plant to have at their desk (assuming they don’t have allergies) and noise canceling headphones to help them stay focused.

As with clients, employees want to know they are valued as individuals. Make their corporate gifts personable by wrapping them in personalized ribbons and presenting them with handwritten notes. Another way to make these gifts personable is to let employees choose what they want. Give them different options, such as a baseball cap, t-shirt or jacket. By giving them the chance to pick their gift, employees will know your company respects what makes them unique.

Pro Tip: Make sure all your employee’s gifts have the same monetary value so no one feels excluded.

… Suppliers

Before your company buys the right corporate gifts for its suppliers, make sure the suppliers are allowed to accept gifts. If they are, then definitely include them in your company’s corporate gifting strategy. Suppliers provide the tools and equipment your company needs, so building a good relationship with them is key to business success. Show gratitude for their help by giving them useful gifts, such as coffee mugs, earbuds and umbrellas. Find that happy medium where the gifts are good quality but not too expensive. This prevents suppliers from feeling they need to give your company something in return.

Don’t forget your ribbons!

Eight custom ribbon rolls for wrapping the right corporate gifts.

When people receive a beautifully wrapped gift, it tells them your company is committed to excellence. So gain the trust of clients, employees and suppliers by wrapping the right corporate gifts in high-quality custom ribbons. Add a personal message to these fine ribbon rolls and choose a color that goes with the gifts or matches your company’s logo. Include icons or graphics to enhance your company’s message and make the ribbons more visually exciting. As your company invests in first-rate gift wrapping ribbons, people will feel appreciated and want to continue working with your business.

What’s the best corporate gift you’ve received? Tell us in a comment below.

Decorating for Success: Business 101

The key to a successful retail business is product presentation. No matter what your company sells, whether it’s furniture or cookies, product packaging and store design play a key role in how well your business performs. Take some time right now to learn about an easy-to-use tool that will help you in decorating for success: RIBBONS.

There are many types of ribbons and many different ways to use them. Here is a quick list of what we have to offer and how they can be used throughout your store.

RIBBON ROLLS

These ribbons are 100 yards of pure delight. When customized with the right message, they will help with store sales, brand recognition and so much more. Choose a color that matches your logo or goes well with your store arrangement. Then add any text and logos that you need to get your message out to your customers. Here are a few quick ideas to get your imagination flowing with how to use these wonderful ribbons.

full color ribbon roll strip used as a clearance marker for decorating for success in a furniture store
  • Use them to announce sales and mark products that are on sale.
  • Attach fancy bows to larger products such as artwork and glassware.
  • Wrap smaller products in pretty packaging and tie them securely with ribbons.
  • Add strips from the ribbon roll to bags that your customers will be taking home.

Decorating for Success – Pro Tip: The large width of our full color ribbons is perfect for tagging large clearance items such as furniture (think chairs, couches, tables, etc.).

BADGE AND CUSTOM TOP RIBBONS

Flat ribbon pieces steal the show just when you need them to. Choose from an abundance of color choices. Add nearly any text, logos and graphics (depending on the ribbon style). All of these options are there to help you get your message out. Use the hanger ties or adhesive strips to display these everywhere in your store.

  • Add fancy and colorful price tags to all of your products.
  • Mark items with colorful ribbon strips to let customers know what’s on sale.
  • Have your employees wear badge ribbons so customers can see store announcements.
  • Use flat ribbons of every type to add display markers so customers can find things quicker.

ROSETTE RIBBONS

These fanciful rose type ribbons are more useful than you may imagine. They are available in bright colors and fun, customizable center buttons. Add graphics, logos and text to both the buttons and the ribbon streamers. Choose colors to go with your existing store decor or make something so bright that it stands out to your customers.

  • Attach a rosette ribbon to cash registers to inform customers of a sale.
  • Highlight specialty products in a fun, unique way with rosettes.
  • Make a rosette wreath to add to any holiday decor you might use.
  • Hang small rosettes on endcaps to show customers where the sale is.

Pro Tip: Decorating for success should include your employees, so get them brand new name tags!

Decorating for Success, Ribbon Style!

Whether it’s for the holidays or a pop-up sale your shop is having, custom ribbons are a must when it comes to decorating for success in any business. From window staging to giving out samples, all of our ribbons can be used in any environment. Use ribbon rolls, badge ribbons and even rosette to make your store stand out.

Q&A: Perfect Your Networking Strategy With Custom Ribbons

Two badge ribbons attached to a name badge to improve the wearer's networking strategy.

Like many of our customers, you may have wondered how custom ribbons can improve your networking strategy. After all, what do ribbons have to do with such an essential part of your career? The answer: everything. Ribbons bring awareness to your brand like nothing else thanks to their bold colors and high-quality printing. Using them to catch people’s attention gives you valuable opportunities to make a great first impression. Custom ribbons are also incredibly versatile, which means you can use them to accomplish almost any networking goal. Whether you are looking for a better job or the ideal candidate for a position, custom ribbons will make it happen.

From getting clients to landing your dream job, custom ribbons improve your networking strategy.

To show you how to perfect your networking strategy, we have answered four frequently asked questions about our custom ribbons.

Question: What should I include on ribbon rolls for my business?

Answer: That depends on whether your goal is to increase brand recognition or strengthen business relationships.

If you want to increase your brand recognition, customize ribbon rolls with your company name, logo or both. This will expand your brand’s visibility as you use these ribbons to wrap best selling products and giveaways.

A corporate ribbon tied around a candy bar as part of a company's networking strategy.

To strengthen business relationships, add a personal message to your ribbon rolls to congratulate the recipient or wish them well. Then, use these ribbons to wrap corporate gifts for potential clients and business partners. Adding this personal touch to your gifts will show each associate that you value your relationship with them. As you nurture your relationships with personalized ribbons, you will grow your business by gaining new clients and forming new partnerships.

Question: How can custom ribbons be used as handouts?

Answer: Turn Custom Top Ribbons into eye-catching handouts by adding information about your company, products and services.

To recruit talented employees, personalize Custom Top Ribbons with full-color text and graphics that highlight the benefits of working for your company. Pass these ribbons out at job fairs or mail them as part of recruitment packets to attract your ideal candidates. Everyone will be so impressed with your ribbon handouts that they will hold onto them long after receiving them. The longer they have them, the more likely they will apply for the jobs you need to fill.

You can also use Custom Top Ribbons to create promotional handouts for conferences, trade shows and direct mail marketing. Add text and graphics that educate people on the value of your brand. Or, turn your ribbon handouts into coupons. However you choose to attract new clients, you can be sure the full-color printing on these custom ribbons will grab people’s attention and grow your clientele.

Question: Why should I wear a badge ribbon with my name tag?

Answer: Badge ribbons allow you to share more information about yourself and set you apart from other professionals.

At job fairs (virtual or otherwise), use badge ribbons to convince employers to hire you. First, customize badge ribbons with short descriptions of the skills and experiences that make you the perfect candidate. Then, attach the ribbons to your name tag so they are easily visible. Not only will wearing badge ribbons make you memorable, but it will also show recruiters that you qualify for the job before they even see your resume.

Pro Tip: To get the most professional look, use a 3.5 inch horizontal badge ribbon on a 3.5 inch name tag. Or, place two vertical 1.625 inch ribbons on a 3.5 inch name tag.

Question: What can I use blank ribbons for?

Answer: Use Blank Ribbons to spark conversations at networking events and get insights for your business.

Add text to blank ribbons as part of a networking strategy.

Add questions to your Blank Ribbons using a marker. Then, attach the ribbons to your clothing or name tag so they are easily visible. As you wear these ribbons at networking events (virtual or live), you will gain valuable insight into how to improve your business. You will also form new business relationships that may lead to future opportunities for you and your company.

While you can use custom imprinted badge ribbons the same way, keep in mind that the questions you want to ask your peers may change over time. Therefore, it is much easier and more affordable to order blank ribbons and add text when you need it.

Perfect Your Networking Strategy

Let us help you improve your networking strategy by asking your own questions in one of three ways.

1. Join us on July 22, 2020, at 11:30 a.m. (Mountain time) for our first ever Live Video Q&A Event.

2. Comment directly on this blog post, and one of our experts will respond within one business day (Monday through Friday).

3. Contact customer service at 1-801-931-5000, and one of our representatives will be happy to assist you. (Our office hours are Monday through Friday, 7 a.m. to 5 p.m.)

By sharing your questions with us, you will learn how to achieve your networking goals with the quality and versatility of custom ribbons.

Other Question and Answer Blogs:

Week One: How to Use Identification

Week Three: Q&A: Your Name Tag Investment

Employee Awards to Boost Company Morale

Without your employees, where would your company be? Yes, your company is your idea and livelihood. But without your employees, you wouldn’t be able to do what you do. Every business has at least one employee, if not multiple, that continually makes sure the business is doing everything they can to keep customers happy. Now it’s your turn to make your employees happy with employee awards that will also boost your company morale.

When you have good ways of rewarding your employees, it makes keeping them motivated to do their work easier. Sometimes, good things also come in simple packages. Try keeping a stash of custom top ribbons. Or take the time to pick out a gift and wrap it in personalized ribbon rolls. No matter what, ribbons are here to save your day (and make your employees feel extra special).

giving custom rosette ribbons as employee awards helps with company unity

There are so many ribbon products that will help you with your employee awards. Here are some ways to use ribbons to make your employees happy they work for you.

Employee Recognition

Recognition drives productivity and company morale. We all liked getting gold stars when we were in elementary school, so why not continue with that tradition? Use badge ribbons to recognize when an employee completes a new level and can move up to the next step in their employment. Badge ribbons are also great for attaching to employee name tags to help customers see that your employees have been trained to help them. Add status markers (job titles work, too) to ribbons and help your employees have the confidence in themselves that you already see.

What is employee recognition?

Employee recognition is the acknowledgment of a company’s staff for exemplary performance. Essentially, the goal of employee recognition in the workplace is to reinforce particular behaviors, practices or activities that result in better performance and positive business results.

Why is employee recognition that important?

One of the biggest motivators for employees is to be held in high esteem by their peers. The best way of earning this respect is by being acknowledged for being good at what they do.

While most would relate rewards and recognition to monetary bonuses or extravagant awarding events, employee appreciation doesn’t have to be that expensive or glamorous. Employee rewards can be as candid as a pat-on-the-back and a genuine compliment. It can also be as simple as a ‘thank you’ email or a friendly greeting at work.

Company and Employee Unity

Give the gift of unity with corporate branded ribbon rolls. Choose from a variety of colors and ribbon materials that best match your company branding and logo. Ribbon rolls are perfect for just about everything you need a ribbon for. Wrap these around gifts for employees and clients alike. Use them to decorate an employee’s desk on their birthday. Or just as a thank you for a job well done. No matter why you need these ribbons for employee awards, every roll comes with 100 yards of pure goodness.

Teamwork and Employee Awards

People work better together when you show them the way to stronger teamwork. Give your badge ribbons the strength they need to help with teamwork. Add fun titles onto bright colors to make them stand out. Some titles could be: MVP, Most Innovative, Best Creativity or Going the Extra Mile. No matter your choice for titles, your employee awards will be perfect with these badge ribbons.

Recognition leads to better retention and harder workers.

Remember, an employee who feels appreciated and recognized for what they do is more likely to continue employment with your company. Someone who feels happy at their job will also be willing to work harder. So, help your employees see how much you care by putting some thought (and ribbons) in your employee awards.