Choose the Right Corporate Gifts

A corporate gift is something businesses give to show appreciation for the people they work with on a regular basis. When a company shows gratitude for its associates, it strengthens its connections, which secures future business opportunities. The trick is putting money toward the right corporate gifts. The better the gift choice, the more a business gains from its investment. Here are some guidelines to help your company shop smart and get the most from its corporate gifting strategy.

An executive desk wedge with a green bow on top, one of the right corporate gifts to give this year.

Selecting the right corporate gifts for your …

… Clients

The purpose of giving gifts to your company’s clients is to gain their trust and improve brand image. To accomplish these goals, choose corporate gifts that reflect the quality your company wants clients to associate with its brand identity. Make sure they are durable and come with a satisfaction guarantee so your company knows its clients are getting something worthwhile.

You also want to show that your company values its clients as people. To do this, give each client a gift that matches their hobbies and interests. For instance if one client likes to play sports, buy them a duffel bag for sporting gear. Another option is to give them a personalized gift, such as a desk wedge with their name on it. By adding this personal touch to corporate gifting, your clients will feel connected to your company and continue doing business with you.

… Employees

A businessman hiding a corporate gift behind their back as part of the company's effort to give the right corporate gifts.

Retain your company’s talented employees by giving them meaningful corporate gifts. By showing gratitude for their hard work and dedication, employees become loyal and motivated them to do their best. Express appreciation by giving them gifts that make their jobs more enjoyable. Examples include an indoor plant to have at their desk (assuming they don’t have allergies) and noise canceling headphones to help them stay focused.

As with clients, employees want to know they are valued as individuals. Make their corporate gifts personable by wrapping them in personalized ribbons and presenting them with handwritten notes. Another way to make these gifts personable is to let employees choose what they want. Give them different options, such as a baseball cap, t-shirt or jacket. By giving them the chance to pick their gift, employees will know your company respects what makes them unique.

Pro Tip: Make sure all your employee’s gifts have the same monetary value so no one feels excluded.

… Suppliers

Before your company buys the right corporate gifts for its suppliers, make sure the suppliers are allowed to accept gifts. If they are, then definitely include them in your company’s corporate gifting strategy. Suppliers provide the tools and equipment your company needs, so building a good relationship with them is key to business success. Show gratitude for their help by giving them useful gifts, such as coffee mugs, earbuds and umbrellas. Find that happy medium where the gifts are good quality but not too expensive. This prevents suppliers from feeling they need to give your company something in return.

Don’t forget your ribbons!

Eight custom ribbon rolls for wrapping the right corporate gifts.

When people receive a beautifully wrapped gift, it tells them your company is committed to excellence. So gain the trust of clients, employees and suppliers by wrapping the right corporate gifts in high-quality custom ribbons. Add a personal message to these fine ribbon rolls and choose a color that goes with the gifts or matches your company’s logo. Include icons or graphics to enhance your company’s message and make the ribbons more visually exciting. As your company invests in first-rate gift wrapping ribbons, people will feel appreciated and want to continue working with your business.

What’s the best corporate gift you’ve received? Tell us in a comment below.

Decorating Your Office & Corporate Gifting

Did you know that the rules that apply to decorating your office also apply to corporate gifting?

From wrapping to branding, custom ribbons are perfect for decorating. You have heard it from us before, custom ribbons are essential for the holidays. And you have also heard that corporate gifting is a must for nearly every business. So, the key to maintaining these necessary relationships is remembering to customize your ribbons with the right information.

But, although you may have been giving back to your clients for many years, you may not know all there is to corporate gifting. So, here are some helpful hints when considering your corporate gifting (and decorating) this year.

We’ve said it before, don’t forget about proper marketing and branding.

There are many reasons for corporate gifting that range from thanking customers for their business to recognizing employees for outstanding work. But, the primary goal seems always to be the same. It is to sustain relationships and deepen the personal connection between the giver and the recipient.

Most companies agree that this fundamental reason is an opportunity to share your holiday cheer, connect with your clients and strengthen employee ties. Recruiting, retention and development are three other great reasons to give a corporate gift.

But, what does that have to do with decorating your office for the holidays? Well, that branded ribbon you now have lying around after wrapping all your corporate gifts is the perfect solution!

Use your leftover ribbon rolls to wrap up your office for the holidays. From the front reception desk to office doors, don’t leave anything without a bit of cheer attached. Make fun, festive bows to attach to the top of computers and hang on the wall. Or, cut little strips as table scatter for the luncheon you surely have planned to celebrate the holiday with your colleagues.

Don’t limit yourself to ribbon rolls. Grab some badge ribbons left from your last conference and start handing them out. They are great for bookmarks and other decorating around your office or store. Or, hang a fancy rosette ribbon on a door instead of a wreath!

And, remember that it isn’t always about the newest tech gadget or the latest candy fad.

Sometimes, the most memorable gift you can give is something personalized. From a fancy new name plate to custom award plaques, we have that unique gift for that special individual. And, once you choose the perfect corporate gift, keep your decorating perfect with custom branded ribbons!

3 Amazing Ways to Brand with Ribbon Rolls

Ideas such as corporate gifting are amazing ways to get your brand recognized.

And, the best way to accomplish brand recognition is with personalized ribbon rolls. From adding your company mission statement to finishing a ribbon with your logo, any company knows how important branding is. And, once you have those branded ribbon rolls, here are some amazing ways to use them.

Wrapping & Corporate Gifting

It’s no secret that ribbon rolls are the perfect accent to any gift! And once they are personalized with a company logo, there’s no stopping them. So, pull out your ribbon roll and start smothering your corporate gifts with them. From show-stopping bows to a simple strand wrapped around some colorful paper, your branded ribbon is sure to please any recipient.

Because of the branding, each recipient will always remember where they got that amazing gift. So, no matter what your corporate gift may be, don’t forget that ever important ribbon.

Corporate Get-Togethers & Other Events

Do you have a summer event planned for your company? Don’t underestimate the power of branded ribbons for your decorations. Even though most company events are for employees and colleagues who already know your brand, others may still see your decorations. So, keep your decor branded with easy-to-use custom ribbon rolls.

From table centerpieces to picture perfect selfie props, colorful imprinted ribbons are the ideal accessory. Even wrap them around cutlery for summer picnics or a more formal corporate dinner. And, they are perfect for tying up a small bag of goodies for each person to take home. At that point, your branding has even more power because the friends and family of each employee will be able to see your message on each ribbon.

Marketing & Company Promotions

Most businesses understand that branding and marketing go hand-in-hand. However, there are some things to consider. Even large companies use custom ribbon marketing. Promoting your brand with personalized ribbons is almost a must in the world today. From wrapping a purchase at a large department store to sending out event invitations, every business can, and should, benefit from using ribbon branding.

So, no matter your need, remember that custom ribbon rolls are amazing for branding!

3 Color Filled Ways to Brand with Ribbons

From Ford blue to Target red, color is what makes a brand.

Every brand tells a story, and in the same way, every color helps the story gain power. And isn’t that what brand recognition is all about?

No matter your business, branding with your name and logo shouldn’t be enough. Branding typically comes with a color attached. And what better way to make sure that sticks than with colorful personalized ribbons.

Making sure your brand is immediately recognizable is what the correct color choice can accomplish. And, here are three great ways to make sure your color choice will help you on your way to excellent brand recognition.

First, pay attention to the details.

According to many surveys, most often corporate gifting includes significant clients, employees and prospective clients. A company’s brand is what they are, what they want to be, and what they aim to become as a whole. And when gift giving, branding is essential for all corporations.

Now, what does color have to do with corporate gifting? When custom ribbons are concerned, everything! It is never just what is put into the bag or box that counts. It’s also about the amount of time that when into the wrapping. When giving a corporate gift, it’s about who gave it to you. And what a better way to remember just that than by a personalized and colorful ribbon. So add your text and logo to any ribbon, but don’t forget your brand color!

Second, give your audience an incentive.

Everyone asks the question, “what’s in it for me?” Give them a great answer with your stand-out brand! From blue to red and even to yellow, every color can be associated with a specific brand. Wouldn’t you want to be on that list?

By providing a colorful incentive, you give consumers a way to recognize your company immediately. And in turn, the motivation is that they remember you, your quality service and how much they liked you. So, wrap that up with a colorful bow and not only show your customer how much you like them, but help them to like you even more.

Third, remember that every color has a meaning.

When it comes to branding, the power of color is both emotional and practical. On an emotional level, it can affect how consumers feel when they look at a brand, while on a practical level it can help a brand stand out in the crowd.

So, no matter how colorful you choose your brand to be, make sure you pick the right scheme to match your services. Because red is great for a security company, but maybe not for a dentist!

Old and New Advice for Terrific Holiday Bows

Ribbons and holiday bows make any gift better! Wrap holiday bows around any gift to add fun and unique detail. From bags and boxes to cars and puppies, choosing the right bow adds a uniqueness all its own. Here are some ways to use ribbon rolls to make holiday bows for your seasonal gifting this year.

using holiday bows and personalized ribbons for employee encentives and corporate gifting

From large to small, bows should match the gift you are giving.

For example, if you are giving that special someone a car for Christmas (or any other holiday for that matter), make sure the bow size matches the size of the present. You wouldn’t want to put a two-inch bow on a vehicle, as it would just get lost and therefore would not be visible. On the other end of the spectrum, if you put a two-foot bow on a small jewelry box, you won’t be able to see the present.

Don’t forget about the color!

Holiday bows are meant to be unique and stand out. Don’t blend a green bow with a green box. Choose a ribbon color that will pop and make that gift extra special. Reds and golds are excellent holiday color combinations. Pair blues with silvers, greens with reds and even blues with reds. And, be creative! Don’t limit yourself to traditional holiday colors. Think outside the box and pair pinks and browns or reds and purples!

use red bows with gold wrapping paper for holiday bows and corporate gifting

use blue bows with silver wrapping paper for holiday bows and corporate gifting

use green bows with red bags for holiday bows and corporate gifting

Need a creative way to wrap a present with holiday bows that just doesn’t want to fit in a bag or box?

tie personalized ribbons to a gift basket for corporate gifting

Adding fun, poofy ribbons to bottles and baskets is a great way to skimp on the wrapping; especially if you don’t want to wrap oddly shaped objects. Go for a simple, dainty bow on someone’s favorite brand of bubbly, or tie a giant, festive bow to a fruit or goody basket.

tie personalized ribbons to a bottle for easy wrapping for corporate gifting

No matter your choice for holiday bows, make sure to remember the size, color and most importantly fun! Make your gifts especially unique this year with festive ribbon rolls. Still looking for that perfect gift for someone picky? Everyone likes to see their name on something, so choose a personalized desk wedge. And don’t forget the ribbon!

Get started on your holiday bows with personalized ribbons!

Customize Your Ribbons