customer service - Ribbon Impressions

Creating a Holiday Experience for Your Business

Every industry celebrates the holidays in its own way. Some industries, like retail, have the benefit of being able to fully celebrate the holiday season while they focus their efforts on the holiday experience. The hospitality industry can enhance their lobbies with warm and comfortable decorations to make visitors feel more welcome. Whatever the industry may be, people experience the holidays differently and it is important to remember why businesses do what they do during this season.

For most workers, holiday pay and time off are available. However, the holidays affect each industry differently. Businesses may have different store hours and some may even consider taking entire days off because it may not be worth staying open. Then some industries, like healthcare and hospitality, remain open because people always have needs for medical care, food and housing.

Fortunately, most organizations can celebrate the holidays in many creative ways. The most noticeable way everyone observes the holiday experience is by decorating. When businesses decorate, it makes the workplace happier and brightens everyone’s mood who sees them. Businesses also contribute to the holiday experience through their marketing and advertising campaigns. This includes providing a festive touch to holiday campaigns as they benefit companies while they boost sales and brand visibility.

These are just a few ways businesses can celebrate the holidays, but there are many reasons why some industries celebrate the way they do. Let’s dig deeper into why and how the holidays affect these industries.

A front desk worker interacting with a guest. There is a ribbon roll and wreath in the background.

Healthcare

Celebrating the holidays is in the best interest of everyone involved in the healthcare industry. Hospitals and medical centers can be stressful environments for anyone who has to handle working in this field or experience the customer side. Decorating the workplace is important for healthcare workers to make offices more festive. Seeing beautiful decorations like ribbons and ornaments helps everyone feel more at ease and have hope for better times to come.

Some decorating ideas the healthcare industry can consider is hanging ornaments with ribbons around workplace walls, desks and shelves. They could set up all the lovely holiday cards they have received from past patients. Name tags are also great to decorate with, as workers can put holiday symbols and stickers on them. Even though they are tiny details from a bigger picture, these creative ideas can help bring smiles to anyone’s face.

Ornaments and ribbons hanging along a pharmacy wall.

Education

Teachers can fully embrace the holidays in several ways. They can dress up in holiday attire. Students love earning and receiving holiday treats. Educators can use these treats to boost student engagement and motivate students to pay attention and strive for greatness. These are great ways to keep students engaged in learning because they are always excited to receive anything more than just a good grade.

Decorating classrooms and hallways is one of the most significant ways educators can bring the holiday experience to their students. Teachers’ classroom decorations encourage students to learn and keep them focused on their work. One way a teacher may decorate is by hanging ribbons around the classroom. More specifically, they can frame whiteboards or bulletin boards with ribbons. What makes these ribbons even more incredible is that, with 100 yards per roll, they can be used multiple times every time there is a holiday.

Another way educators can decorate for their students during the holidays is by using badge ribbons that spread holiday cheer on students’ desks or chairs. When the holiday season ends, teachers can either continue using them for years or hand them out to their students as keepsakes.

Holiday badge ribbons on student chairs.

Retail

One industry that knows how to celebrate the holidays is retail. They embrace the holidays in many aspects of their business. For example, they always bring out their holiday products weeks before the season starts. They do that because they want to make sure their customers have their holiday needs met before the actual holiday begins. Stores may change their hours to reflect holiday times to make the most of the season.

Marketing campaigns are focused heavily on the holiday experience in the retail industry. This is a great way to make sure their customers know they can go to them for their holiday needs. By using inside store advertising, social media and email campaigns, businesses make sure to get their holiday campaigns to their customers so they can attract more people and increase sales.

The retail industry takes advantage of the festive season by launching holiday promotions and sales. Businesses can promote deals by using Custom Top Ribbons attached to products or around stores. This is a great way to promote sales as it stands in for employees so they do not have to inform every customer. Businesses can consider giving special discounts to customers who mention these ribbons to make their sales even more special.

Improving Your Holiday Experience

The holiday season is in full effect. Many industries have the opportunity to take advantage of the festivities with decorations, marketing campaigns and more. These are all means for any business to stay updated with trends, customer needs and decorating. The holidays can be a stressful time for all. So, it is important to keep in mind why businesses do what they do. Customers are on the top of everyone’s minds, as they all want the best for everyone during the holiday season.

If you want to learn more about how different industries experience the holidays and creative ribbon uses for your business’ holiday campaigns, we have your back at www.personalized-ribbons.com.

Product Packaging & 4th Quarter Sales

During this time of year, your fourth quarter sales are at the front of your mind, and we’re here to help. From personalized ribbon rolls to branded badge ribbons, we have every solution you need for product packaging.

Preparing for your fourth quarter sales should include reviewing how you present your products. Custom ribbons help your products stand out from your competitors and also help you to show your products by highlighting your branding.

Custom ribbons used for product packaging for fourth quarter sales.

Customers perceive your brand based on different influential factors. Your product packaging is one of them. It all comes down to how you display and present your products. These factors influence your buyers and the people around them. So, make sure that your packaging tells the story you want from it. Within seconds, customers can tell a lot about your product just by its packaging. They can see the quality (or lack thereof) with a simple glance.

When thinking about product sales, make sure you remember this message: product packaging is key. While it may seem like a minor detail, don’t overlook its importance. For example, using ribbons in your packaging makes your product more appealing and helps your brand stand out.

Have you made product packaging an essential element of your marketing strategy? Whether your answer is yes or no, we have ribbons to solve your needs! After all, these are the custom ribbons that keep your customers coming back.

So, what is product packaging? It is the process of designing, evaluating and producing containers and wrapping for the products you offer. Packaging is an important element of your marketing strategy, and ribbons will help you stand out from competitors.

Branding with Product Packaging

Definition: BRAND – a particular product or a characteristic that serves to identify a specific product, a trade name or trademark or a particular kind or variety.

Let’s break it down a bit further to make it a little easier. The act of branding is the process involved in creating a unique name or image for a product, person or idea. This is done mainly through advertising and other similar means. However, it is also the action of building a convincing individual or unique presence in a consumer market that attracts and retains loyal customers.

If a picture is worth 1,000 words, a branded gift will leave your customers speechless, especially when you attach a gorgeous, custom ribbon. While your products may speak for themselves, it never hurts to give them a boost. Choose from a multitude of colors and personalizations to make these ribbons work for you.

Customized scarlet ribbon roll with white imprinting for product packaging on a shoe box.

Emerald color custom imprinted badge ribbon with a personalized message for product packaging.

Metallic red imprinted ribbon roll tied into a bow for pretty packaging.

Your Branding and Personalized Ribbons

According to a study by The Paper Worker, 52% of online consumers say they would likely return to a business for another purchase if they receive products in premium packaging. And 90% of consumers reuse product packaging boxes and bags after purchase. But the customer can even become another marketing channel: 40% would share a packaging photo if it is interesting. With that action, they recommend it to friends who might also become customers.

The key to product packaging is showing your customers that you care about meeting their product needs. Remember that first impressions matter, especially when it comes to a sea of packaging. So, show your appreciation on your packaging with a branded ribbon that will make your customers feel your quality.

Ribbons are an effective way to package your products. While a ribbon is often used as a decorative item, businesses can also use it for simple wrapping on a shoe box or a tag for something that is on sale. Ribbons are the ultimate staple of ornamental packaging while still maintaining simplicity. Choose from a variety of ribbon styles and a plethora of colors to brand your product packaging.

Decorating for Success: Business 101

The key to a successful retail business is product presentation. No matter what your company sells, whether it’s furniture or cookies, product packaging and store design play a key role in how well your business performs. Take some time right now to learn about an easy-to-use tool that will help you in decorating for success: RIBBONS.

There are many types of ribbons and many different ways to use them. Here is a quick list of what we have to offer and how they can be used throughout your store.

RIBBON ROLLS

These ribbons are 100 yards of pure delight. When customized with the right message, they will help with store sales, brand recognition and so much more. Choose a color that matches your logo or goes well with your store arrangement. Then add any text and logos that you need to get your message out to your customers. Here are a few quick ideas to get your imagination flowing with how to use these wonderful ribbons.

Use them to announce sales and mark products that are on sale.
Attach fancy bows to larger products such as artwork and glassware.
Wrap smaller products in pretty packaging and tie them securely with ribbons.
Add strips from the ribbon roll to bags that your customers will be taking home.

Decorating for Success – Pro Tip: The large width of our full color ribbons is perfect for tagging large clearance items such as furniture (think chairs, couches, tables, etc.).

BADGE AND CUSTOM TOP RIBBONS

Flat ribbon pieces steal the show just when you need them to. Choose from an abundance of color choices. Add nearly any text, logos and graphics (depending on the ribbon style). All of these options are there to help you get your message out. Use the hanger ties or adhesive strips to display these everywhere in your store.

Add fancy and colorful price tags to all of your products.
Mark items with colorful ribbon strips to let customers know what’s on sale.
Have your employees wear badge ribbons so customers can see store announcements.
Use flat ribbons of every type to add display markers so customers can find things quicker.

ROSETTE RIBBONS

These fanciful rose type ribbons are more useful than you may imagine. They are available in bright colors and fun, customizable center buttons. Add graphics, logos and text to both the buttons and the ribbon streamers. Choose colors to go with your existing store decor or make something so bright that it stands out to your customers.

Attach a rosette ribbon to cash registers to inform customers of a sale.
Highlight specialty products in a fun, unique way with rosettes.
Make a rosette wreath to add to any holiday decor you might use.
Hang small rosettes on endcaps to show customers where the sale is.

Pro Tip: Decorating for success should include your employees, so get them brand new name tags!

Decorating for Success, Ribbon Style!

Whether it’s for the holidays or a pop-up sale your shop is having, custom ribbons are a must when it comes to decorating for success in any business. From window staging to giving out samples, all of our ribbons can be used in any environment. Use ribbon rolls, badge ribbons and even rosette to make your store stand out.

Fun in the Sun with Coller Industries

Summer is always a wonderful time here at Coller Industries!

We’re busy getting out orders and making sure we stay on task so that our customers get what they ordered. But, we also know how to have fun! Every year, Coller Industries throws a Summer BBQ Bash for the employees. And every year it seems just to get better.

The party is held at Germania Park (a local park here in Utah) every year. It’s a great place with plenty of space for all the employees to come and enjoy the food and company. There is always fun for all ages, and the employees were encouraged to bring their families.

This year included a bounce house for the kids and water guns for anyone who wanted to play. We also had fantastic food provided by Joe Morley’s BBQ. The spread they brought was fabulous and fed everyone till they couldn’t eat anymore.

playing at the park with coller industries at the summer bbq and party

As employees, we would like to give a special thank you to Coller Industries and especially the Coller family for providing such an enjoyable activity for their employees.

And here’s how we do that:

Mathew, Web Design and Development, said, “Being with family and friends was the best part. I love being with people that I can socialize with and be comfortable around.”

Lydia, Customer Service, said, “The food was my favorite part because it was all really good and there was nothing I didn’t enjoy.”

Charles, Sample Requests, said, “The ribs were delicious!” He also said, “I think we have an exceptional staff. I work for a very special company who really cares about its employees. And the result is that the employees have developed long lasting relationships.”

Amanda, Solutions Manager, said, “It was really HOT! But, my favorite part would have to be the BBQ. Coller Industries always tries out new and exciting BBQ places every year.”